Basic Information

Job Category: Marketing/ECommerce

Location: DC, Washington, United States

Date published: 17-Jun-2022

Job type: Full Time

Description and Requirements

About the role

Marketing Associate

BTG is currently seeking a Marketing Associate to join our team in Washington DC

About Us:
At BTG, we provide turnkey solutions that minimize risk and optimize the inclusion of small businesses on large, complex projects. Headquartered in Washington, DC, our management consulting firm is established as the preferred partner to head inclusion programs for multi-billion-dollar construction projects and P3 initiatives. We work with public and private sector clients of all sizes to ensure that compliance requirements are met and apply exclusive technology tools and methodologies to cultivate the use of small businesses, so all operate at peak performance.

About the role:
BTG is seeking to hire a Marketing Associate to join the corporate operations team. You will collaborate and develop creative marketing strategies and content for the organization’s focus areas, including software and consulting focuses. Support, review and create marketing and communications policies and procedures. You will also be assisting our internal IT/development team with launch efforts and help promote a company culture that encourages creative thought and measurable marketing performance.

Duties:
  •  Provide and implement marketing strategies for events, collateral, and overall visibility efforts for the organization. 
  • Manage, create and collaborate on website updates, email marketing campaigns, e-newsletters, white-papers and blog/vlog channel 
  • Collaborate on social media marketing and content creation, planning, and strategy. 
  • Gather and analyze audience behavior data in digital channels 
  • Create and improve marketing campaigns with measurable outcomes 
  • Knowledge of web design principles, best practices and content management platforms 
  • Help promote a company culture that encourages technology, forward-thinking, and collaboration. 
  • Work with senior stakeholders. 
  • Report to and with the Director of Operations to develop marketing plans, calendars and content for increased visibility and marketing performance/outcomes 
  • Identify and address marketing challenges and opportunities. 
  • Support all marketing communication external and internal 
 Our ideal candidate:
  • Bachelor’s degree in Marketing, Communications, Digital Marketing or 5 -7 years related field. 
  • Proven experience in Marketing, Content Creation, and social media marketing 
  • Understanding of general marketing, digital marketing, SEO, audience development, content creation, sales pages and other marketing-adjacent topics 
  • Ability to build relationships and collaborate across departments. 
  • Excellent communication skills. 
  • Solid understanding of marketing technology applications 
  • A flexible approach to working (able to adapt to different tasks quickly). 
  • Experience using MS O365 and other tools for efficiency 
  • Experience using Canva, Constant Contact, Hootsuite, Buffer, Eventbrite and other marketing technologies 
  • Thorough knowledge of field of expertise and willingness to keep abreast of advancements. 
 Skills & Abilities:
  • Excellent work ethic.
  • Good Communication skills
  • Ability to read and follow directions.
  • Efficient and organized.
Compensation and Benefits:
  • Compensation commensurate with experience.
  • Benefits Package Including (Health Insurance, Paid Time Off, 401K and Profit-Sharing Plan)
Please submit your resume via the ‘Apply now’ button
We are an Equal Opportunity Employer!